There is something simple about the life I wish to live but is shrouded by what society claims to...right and good and well and satisfying. There is an utter happiness I get from being simple, enjoying things that are simple (all in my own objective view of simple).

My name is Joseph Aaron Racca, Jr. I have a fascination and obsession with design and "culture." it manifests in the things we do everyday. Look around. Our clothes, our foods, the way we walk, the way we fix our hair, the way we write, the things we right, the things we believe in. All of it. All of it is centered around design and culture. We do things with purpose and that is what it means to design.

Culture these days is convoluted by the rightness and wrongness in it; and yes these values of right and wrong may be true for some, but not for all.

I'll try my best not to complicate the world more than it already is. Because for all I know, we need more simplicty in this lifetime.

Live simply, and simply live and know that there is always more to cum.

I'm also down to design for great and amazing causes. If you're interested in my design perspective and aesthetic, contact me!

661.304.8852
joseph.racca@gmail.com

cry–twombly:

This post is probably the funniest one I’ve seen in awhile.

This.

thedsgnblog:

Lemony Snicket Book Series Design by Daniel Farò

“Redesign of the acclaimed book series Lemony Snicket‘s A Series of Unfortunate Events for a more adult readership. the design is stripped down and modern whilst keeping the gothic vibe the series is known and loved for.”

Daniel Farò is a graphic designer & photographer based in Berlin, Germany. He is focused on branding, print design, packaging, editorial design and photography.

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88floors:

Condom packaging based on different vegetable girths to help choose the correct fit - by Guan-Hao Pan

oldnerdybasterd:
“ dasboo:
“ When this moment comes, I will be ready.
”
Ditto!
”

oldnerdybasterd:

dasboo:

When this moment comes, I will be ready.

Ditto!

Late night #handlettering session #pahm #filipino #graphicdesign #tagalog #måla

Late night #handlettering session #pahm #filipino #graphicdesign #tagalog #måla

vvivaa:
“ *ugly sobbing* they’re so beautiful
”
CAN NOT WAIT

vvivaa:

*ugly sobbing* they’re so beautiful

CAN NOT WAIT

Re-Design This

It’s fun how things just click…I haven’t blogged in a while, that is true, but I figured it’d be a great way to document my progress.  I currently have the task of reworking or redesigning this postcard as requested by Gracie, the president of the Mexican Heritage Center.

In the past two sessions of my graphic arts class at Delta College, I have picked up on the concept of white space.  I can’t really recall a recent project where I used this concept but it looks pretty great to me!

Since there was no original artwork, my only option was to find a way to remove the text from the middle of the already flattened image.  By completely erasing the mid section out and replacing with a white fill, it adds interest to the design as whole…or at least I think.

rebelred-in-boots:
“ shedancesatmidnight:
“ gehenna:
“ mendox:
“ leaaves:
“ preah:
“ durational:
“ luxex:
“ i feel as if this symbolizes the fact that shes under so much stress to be beautiful
”
or shes stoned as fuck
”
Or she stabbed herself in the...

rebelred-in-boots:

shedancesatmidnight:

gehenna:

mendox:

leaaves:

preah:

durational:

luxex:

i feel as if this symbolizes the fact that shes under so much stress to be beautiful

or shes stoned as fuck

Or she stabbed herself in the eye with the brush

Or she’s crying because for once she got the volume her mascara brand promised her

lol or maybe its just a picture with cool contrast meant to give off an eerie and creepy vibe. 

Or she’s turning into the black swan

Or maybe she’s born with it

Or maybe it’s Maybelline

Got bored doing a yearbook so I switched over to a flyer design an upcoming event co-sponsored by @littlemanilastockton #apia #littlemanila #graphicdesign #printdesign #freelance

Got bored doing a yearbook so I switched over to a flyer design an upcoming event co-sponsored by @littlemanilastockton #apia #littlemanila #graphicdesign #printdesign #freelance

A little something I put together for #PDC #parangaldancecompany as they get ready for Ethnic Dance Festival! #graphicdesign
–
Photo by This Is It Photography in the Bay Area

A little something I put together for #PDC #parangaldancecompany as they get ready for Ethnic Dance Festival! #graphicdesign

Photo by This Is It Photography in the Bay Area

Excited that I landed a position at this place! #tokaypress #stocktonca #stockton #design #designiseverythingisdesign #graphicdesign #printdesign #webdesign

Excited that I landed a position at this place! #tokaypress #stocktonca #stockton #design #designiseverythingisdesign #graphicdesign #printdesign #webdesign

Visit #visitstockton #stocktonca #hotelstockton #igersstockton

Visit #visitstockton #stocktonca #hotelstockton #igersstockton

City Centre #stocktonca #downtownstockton #igersstockton #bnw #bw #blackandwhite

City Centre #stocktonca #downtownstockton #igersstockton #bnw #bw #blackandwhite

Setting up a template for baboom!

Setting up a template for baboom!